Monday, May 27, 2013

Aldi anything for a beer

Selection of bottles in Aldi beer festival
Selection of bottles in Aldi beer festival
Buying beer is one of my favourite things to do. So it's nice when a chain comes along and says, "Hey, do you like buying good beer? Well, we're gonna do a beer festival, just for you."

So says Aldi, yon German market with the random crazy aisle. Kicks off this Thursday and over the following five weeks beer from around 30 Scottish breweries will be on sale. And we ain't talking Carling. We're talking independents the likes of Eden Brewery, Highland Brewing Company, Houston, Oban Bay and West Beer.

Examples include:

Orkney Blast, Highland Brewing Co, 500ml bottle for £1.99
Foxy Blonde – Scottish Borders Brewery, 500ml bottle for £1.69
Red Monk of Iona – Isle of Mull brewery, 500ml bottle for £1.89
California Common – Knops Brewery, 500ml bottle for £1.99
Brockville Pale – Tryst Brewery, 500ml for £1.79
Lightness – Loch Ness Brewery, 500ml bottle for £1.89

This is Aldi's second bash at a craft beer style festival, and is a solid commitment to Scotland's independent breweries - let's hope it's rewarding to all concerned, though I wonder how long it'll be until the bigger players try to muscle in?

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